Jennie Gilligan
Senior Content Strategist
A Little Bit More About Jennie,
Our Senior Content Strategist
Jennie is a Senior Content Strategist at Revolution, specialising in data-driven content that delivers measurable results. With a track record of increasing organic traffic and revenue, she brings precision and insight to every brief. Jennie works across sectors, including medical, travel, e-commerce, and tech, shaping content strategies that align with client goals and audience needs. Her work spans everything from SEO-focused website content to long-form e-books and whitepapers, all crafted to engage and convert. Jennie combines technical expertise with clear communication, making her a trusted partner in delivering sustainable content-led growth. Outside of work, you’ll often find her reading classic literature, enjoying live musical theatre, or exploring the fells, always finding new inspiration in the detail.
Interests:
Reading
Musical Theatre
Fell Walking
Paddleboarding
Retail Therapy
I build content strategies backed by data, designed to rank, resonate, and convert. Every strategy is built with search engines and users in mind, but always focused on the end goal: driving revenue. That means combining technical and on-page SEO, clear messaging, and performance insights to deliver content that supports growth at every stage.
Being shortlisted as a top three finalist for the Rising Star in Content award at the UK Content Awards. I didn’t take home the trophy, but standing alongside some of the best in the industry was a real milestone and recognition of the work we do at Revolution to deliver content that performs.
Accountability. It’s how we improve. I’m a big believer in black box thinking; learning from what didn’t work as much as what did. Owning outcomes, analysing performance, and using that insight to refine the next piece is what drives progress, for our content and for our clients.